The 12 Critical Activities of R&d Management: a Comparison of Two Cases

نویسنده

  • Robert Szakonyi
چکیده

❚ Selecting R&D. ❚ Planning R&D projects. ❚ Generating new ideas. ❚ Maintaining the quality of the R&D. ❚ Motivating R&D people. ❚ Getting R&D people to play an effective role in commercializing technology. ❚ Facilitating communication among R&D people. ❚ Coordinating R&D and marketing. ❚ Transferring technology to manufacturing. ❚ Linking R&D to business planning. ❚ Evaluating the financial aspects of R&D. ❚ Maintaining teamwork within senior management concerning technology.

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تاریخ انتشار 2001